“Mood boards are a very basic but highly effective tool. They work as an extension of personas, creating an immediate, understandable, visual reference for each one. In this capacity they allow people who have not been involved in the persona development process to get a flavour of them without having to read through all the details.” (BBC, 23)
Prepare a mood board for the following user persona:
John is a 75-year-old retired carpenter who still enjoys hikes in national parks and ridding his Harley-Davidson. He looks forward to the local club raffle and a catch up with the boys on a Thursday evening. He also enjoys playing bingo, listening to local radio and watching old western movies with his wife Jill. As he gets older and has to visit the hospital more often, he prefers quick and efficient healthcare with simple, bold instructions and hospital signs. He aims to enjoy the rest of his life traveling a little and spending time with family, especially his grandchildren.
Location: Hobart
Toaster Usage: Unfortunately Johnny has never used a fancy new electric toaster
Computer/Internet Usage: PC, Occasionally browses the Internet with the help of his grandchildren.
Computer Skill: Novice user. Finds things too complicated on the computer to use. Has an email but doesn’t know how to use it properly.
Mood Board:
Works Cited
BBC. "The Glass Wall, The Homepage Redesign 2002"
Figure 1. http://img.dailymail.co.uk/i/pix/2007/06_03/grandparentsREX_468x708.jpg
Figure 2. http://upload.wikimedia.org/wikipedia/en/e/ee/How_The_West_Was_Won_screenshot.png
Figure 3. http://www.caribbeanschool.org/FlagoftheRedCross.png
Figure 4. http://www.ibspro.net/wp-content/uploads/2008/06/caravan.jpg
Figure 5. http://nicolespag.com/wp-content/uploads/2007/11/jetblue.JPG
Figure 6. http://www.casinosonline.co.uk/images/bingo-pic2.gif
Figure 7. http://www.bnnrc.net/images/pagemaster/CommunityRadioCartoon.gif
Figure 8. http://www.audiodescription.com.au/~audiod/images/stories/Radio.jpg
Figure 9. http://motorcycleinsight.com/wp-content/plugins/hot-linked-image-cacher/upload/harley-charity-tour.at/presseinfo/Harley-Davidson.jpg
Figure 10. http://www.uncrate.com/men/images/Harley-Davidson-VRSCD.jpg
Figure 11. http://www.aclibrary.org/eventkeeper/Graphics/SLZ/computer.jpg
Figure 12. http://www.verst.com.au/images/articles/20050501_exitsigns.gif
Figure 13. http://www.ricesigns.com/real_pictures/school_crossing_signs.jpg
Figure 14. http://www.atlasautomobility.com/uploads/grandparents.jpg
Figure 15. http://www.lumink.com/products/images/exit_signs.gif
Figure 16. http://www.world-guides.com/images/hobart/hobart_map_city.jpg
No comments:
Post a Comment